Helping sales teams say the right thing
at the right time - with AI
Naro is a B2B platform that helps sales and marketing teams find, create, and use the right content exactly when it matters - by turning real customer conversations into actionable insights. I worked as a product designer across the core experience, shaping how users discover content, understand gaps, and create new assets with the help of AI.
Role:
Product Designer at Naro
Activities:
Research, UX&UI design, Prototyping, User testing
The problem
Sales teams are constantly under pressure to respond fast - but the tools meant to help them often get in the way.
•Relevant content is hard to find when it's needed most.
•Teams don't have clear visibility into what content is missing or why deals stall.
•Creating new enablement assets is slow, manual, and disconnected from real customer conversations.
As a result, sellers rely on guesswork, outdated materials, or ad-hoc solutions - costing teams time, consistency, and revenue.
I tackled problems one by one and created a cohesive feature set
Sales call copilot
I designed an AI call copilot that integrates with sales tools to automatically transcribe calls and extract key topics, objections, and signals. These insights feed directly into content coverage analysis, helping teams understand what customers are actually talking about and where content is missing - turning everyday conversations into clear, actionable input for smarter content creation.
After each meeting marketer gained full visibility of what happened, what main objections and concerns were risen and then could act on it by updating content that is shared with sales team.
Content gap insights
To help teams move from guesswork to clarity, I designed a dashboard that connects sales conversations with content performance. It highlights recurring objections and missing materials, turning qualitative insights into clear priorities.
AI-assisted content creation
I designed AI-powered creation flows that help users generate and refine content - without taking control away from them. The assistant supports ideation and drafting, while keeping humans firmly in charge of the final output. The goal wasn't to replace expertise - but to amplify it.